Attention ladies: Here’s an example of when pushing his buttons is not the best idea.
Stella Artois tapped Wes Anderson and Roman Coppola to direct a spot as part of a new global campaign for the brew and this is the result. It’s essentially as if Quagmire from “Family Guy” traveled back to the 1960s and had his array of robotic romantic mood setting tools go haywire. While the date ends up trapped in a couch, at the least the beer remains cold and the glass full. Meh. Solid set design aside, the latest in the “She Is A Thing Of Beauty” spots isn’t particularly the best. But then again, the bar has been set pretty high.
This spot marks another recent venture into advertising by Coppola. In case you missed it, he was behind the very clever and fun New Yorker iPad app advert but the question remains: when will we see him direct another film? [Ad Age]